In my last post I talked about learning that I should have been more focused – laser focused on my theme. While all the interviews were top quality, some were a bit off topic.
The next lesson I learned was that for a first event, it was too big with too many speakers. I chose to air three calls a week so with 18 speakers, the telesummit ran (is still running actually) for six weeks. That’s a long time. It’s is a real challenge to keep people coming back for that long. On the other hand, it’s a selling point for them to purchase the recordings.
I chose to run three calls a week because I was doing most of the work alone. With having to conduct the interviews, scheduling them to air, uploading the recordings after each interview, sending out the many emails involved in an event like this, including the daily emails with the replay number, and doing all the promotion, I felt like it was more work than I could do. (Taking a deep breath here). I do have other projects I’m working on simultaneously. That’s why it stretched out to six weeks.
Perhaps for the next one I could either have less interviews or run more than one per day. If I can afford to hire help to manage this part of it, I can run two interviews a day, five days a week for two or three weeks. That would be ideal because the more interviews there are the better value for those who purchase the recordings.
At least now I know what is required to have an event like this one and I’ll be able to make better choices next time.
If you are interested in hearing some of the speakers from the telesummit, there are a few more days left and the replays will be available until until April 14th. We are also pre-selling the recordings with three options at discounted prices. After April 14th, the prices go up significantly. The CD package would make a great unique gift for anyone parenting (Mother’s Day and Father’s Day are coming up), teaching or otherwise working with tweens, teens and young adults. It would also be perfect for counselors, therapists and coaches who work with families. You can find out more at http://TheYouthEmpowermentTelesummit.com.
In another note, I am offering a deep discount on my coaching program “The Monetize Your Passion Blueprint – Empowering Young Entrepreneurs” for anyone registered at the telesummit. That discount is good through April 14th as well. Contact me via email at julia@julianeiman.com if you’re interested in more information.
